Most companies invest time, energy, and money in marketing strategies to attract and retain their clients or customers. Companies spend significant resources on market research that tells them how to do this best. Organizations train, incentivize, reward, and promote employees who do this well. Companies often revise and upgrade strategies based on customer reviews and feedback. Most industries have considerable data analytics to help them maintain a competitive edge. However, emerging data reveals that most employers do not invest meaningfully in understanding their own employees’ experiences to minimize attrition.