In a significant move to regulate the growing impact of artificial intelligence, Oregon lawmakers recently passed Senate Bill 1571, requiring campaigns to disclose when they use AI to manipulate audio or video images, including deepfakes, to influence voters.  Although SB 1571 applies only to political campaigns, the Attorney General has issued guidance that may be helpful to businesses seeking to minimize their legal risks in connection with the use of AI.

The past couple of years have seen a number of states enact comprehensive privacy laws. Thus far, California, Colorado, Connecticut, Utah, and Virginia have enacted state privacy laws. In July, we will see three new privacy laws take effect in Texas, Oregon, and Florida. A privacy law in Montana will become effective on October 1.

Oregon will soon join Iowa, Indiana, Florida, Montana, Texas, and Tennessee in passing a comprehensive data privacy law. On June 25, the Oregon legislature passed the Oregon Consumer Privacy Act. The OCPA has moved to the desk of Gov. Tina Kotek (D), who is expected to sign it into law. Assuming she does, the law will take effect on July 1, 2024.